Our Causes

Sharing Our Aloha!

 As a company and as employees, we care about:

  • Health
  • Kids
  • Nature
  • Those less fortunate
  • Comfort and simplicity
  • Uniqueness of Hawaii

Programs that demonstrate our commitment are:

American Heart Association:  Annual “Have a Heart, Save a Heart” campaign that raises awareness and funds to maintain healthy hearts throughout the community.
Reef Conservation:  Annual public awareness and educational partnership protects coral reefs, one of oldest and most diverse ecosystems on the planet. Alliance with Waikiki Aquarium, National Oceanic & Atmospheric Administration, and Education Works.

Aloha United Way:  Annual consumer contest brings families together and generates funds for United Way’s critical support of 97 social service agencies and over 500 programs.

United Service Organizations (USO):  Through product donations, Diamond Bakery brings the spirit of aloha to deployed soldiers and families overseas.

Other causes, big and small: We are approached by many deserving organizations, big and small, and evaluate the need on a case by case basis. Diamond Bakery invests 20-30% of its time and money on community-support efforts.